AdaptivAI Platform

Business & Marketing Intelligence Platform
from insight to action.

Market & consumer, brand, commerce, data and orchestration: one unified, governed platform that gives marketing and business teams a sharper reading of their market, connects it to all their data, and turns it into faster, better-evidenced decisions. Built in Paris, hosted in Europe.

Request a demo Explore the platform
  • 5 intelligence domains · 6 AI applications
  • One sign-in, one budget, one console
  • 10+ AI model families, no lock-in
Intelligence platform Live
Understand · market, brand, commerce
01Market & Consumer IntelligenceGroupChat 02Brand IntelligenceGenerative Brand Tracker 03Commerce IntelligenceAgentic Commerce Lab
Connect · all your data and documents, one source of value
04Data IntelligenceData AnalystRAG Library
Act · agents, workflows, tailored apps
05Orchestration IntelligenceAdaptivAgentApp Studio
eu-hosted
Trusted by enterprise teams at
AXA BNP Paribas TF1 Chanel Nestlé KPMG Diptyque Vertone Harris Toluna Kantar
Intelligence domains

Understand. Connect. Act.

Most AI tools stop at a chat window. AdaptivAI is organised around what marketing and business teams actually need: understand their market, their brand and their commerce; bring all their data and documents together to create new value; and turn it all into action.

UnderstandThree intelligences, each answering one business question.
01
Market & Consumer Intelligence

What do our markets and customers want — and why?

Before you decide, you need to explore: consumers, experts, stakeholders — without the six-week research cycle.

GroupChat
AI-powered strategic workshops, in 30 minutes.

Convene a virtual roundtable: a facilitator, a cast of synthetic consumers or domain experts — each running on a different AI model — and an analyst who distils the debate into reports, mind maps and insights. Grounded in your documents and data.

Focus groupsExpert panelsThink Tank with cited sourcesPersona libraryRewind & fork
Explore GroupChat
02
Brand Intelligence

How do AI assistants see and recommend our brand?

Discovery moved from ten blue links to one AI answer. Brands cited get the demand; brands missing don't.

Generative Brand Tracker
Understand and improve how AI recommends your brand.

Track visibility, sentiment, sources and competitive positioning across the leading AI systems — per country, business line and segment. Cross it with real demand to know where to act first, then generate the content and code that move the needle.

Visibility & sentiment trackingSource analysisDemand RadarGEO action plansMulti-market governance
Explore the Generative Brand Tracker
03
Commerce Intelligence

Will we be found — and chosen — where buying happens?

Shoppers increasingly brief an agent instead of browsing. The recommendation happens upstream, inside the agent's reasoning.

Agentic Commerce Lab
Prepare your brand for AI-driven commerce.

A wind tunnel for your brand: place it in a controlled simulation with a realistic synthetic shopper, a purchase mission and a competitive set — and watch an AI agent shop. See what it searched, compared and chose, and why. Then fix it, before real agents spend real budgets.

Shopping-agent simulationsRetailer assistant testsB2C & B2B personasSWOT & action plansSEO for machines that shop
Explore the Agentic Commerce Lab
Connect & actTwo intelligences that run across the other three.
04
Data Intelligence

What could all our data and documents tell us — brought together?

Data, documents and studies live in silos. The value appears when they are connected and analysed as one.

Data Analyst
Talk to all your marketing & business data.

Bring spreadsheets, databases and documents together and ask questions in plain language: a team of AI specialists joins, queries, computes, charts and documents the answer — traceable step by step. Every other intelligence can call on it.

Plain-language analysisCharts & documentsStatistics & MLData ledgerAvailable to AdaptivAgent
Explore Data Analyst
05
Orchestration Intelligence

How do we turn all of this into action — again and again?

Everything the other intelligences produce flows into one place, and comes back out as deliverables, workflows and tools.

AdaptivAgent
Bring it together. Analyse. Act.

The enterprise agent workspace: your strategies, reports and datasets, the outputs of the other intelligences, social media, media investment and competitive data — analysed by agents and workflows, turned into decks, documents and dashboards.

Explore AdaptivAgent
App Studio
Build tailored AI tools for marketing tasks.

Describe the application you need — a brief tracker, a claims-review tool, an approval flow — and a team of AI agents designs, builds, checks and publishes it to your organisation, with your data and your permissions.

Explore App Studio
2,400+Strategic AI workshops run
180k+AI analyses generated
42Enterprise customers onboarded
100bn+Tokens processed
How it connects

Bring it together. Analyse. Take action.

Market, brand and commerce intelligence generate insight. Data and orchestration intelligence make it compound: Data Analyst turns all your data and documents into one analysable whole, AdaptivAgent gathers everything you know about your market and your business, App Studio turns recurring tasks into tools. Nothing gets lost in a chat window.

What comes in

Market, brand & commerce intelligenceGroupChat panels · Brand Tracker · Commerce Lab runs
Client strategies & reportsDecks, plans, brand platforms, studies
Business & marketing dataSpreadsheets, databases, CRM, media plans
Social media dataListening, engagement, community signals
Media investment dataSpend, reach, performance by channel
Competitive benchmarksPositioning, share of AI voice, pricing
Orchestration Intelligence

One workspace where intelligence compounds

Knowledge, agents, workflows and deliverables live together — and every run improves the next.

01 Bring it together — one indexed, permissioned knowledge base
02 Analyse — specialised agents and saved workflows, with Data Intelligence across all your data and documents
03 Take action — deliverables, decisions, and tailored apps from App Studio
AdaptivAgentData AnalystApp Studio

What comes out

Decision-ready analysesSourced, traceable, challengeable
Branded deliverablesDecks, documents, PDFs, spreadsheets, dashboards
Reusable workflowsMonthly brand review, launch memo, post-mortem…
Tailored applicationsBuilt in App Studio for your marketing tasks
Action plansPrioritised by impact and effort, tracked to done
An audit trailWho asked what, which sources, which model, at what cost
Where teams put the platform to work

High-value workflows, by team.

Each use case names the applications involved. Most combine market, brand or commerce intelligence with data and orchestration.

GroupChat

Insights exploration

Explore needs by geography, segment or audience type to surface unmet expectations and innovation opportunities.

GroupChat

Concept co-creation & testing

Co-develop concepts with synthetic customers or experts, then test reactions to pitches, visuals or videos before development.

GroupChatAdaptivAgent

Cross-study synthesis

Ask across every panel you ever ran: "what did our audiences consistently dislike about pricing?" — with sources.

Data AnalystGroupChat

Quant meets qual

Confront survey or sales data with what the panels said; every figure traceable in the ledger.

Brand Tracker

Category demand mapping

Demand Radar shows what people actually ask AIs about your category, in their own words, per market.

App Studio

Insight repository

A tailored app to log, tag and search insights from every study, with an AI assistant that answers from them.

Brand Tracker

AI visibility tracking

Monthly measurement of how the leading AI systems rank and describe your brand vs competitors, per country and business line.

Brand TrackerAdaptivAgent

GEO action plan & content

Prioritised actions from demand-vs-position gaps; landing pages, FAQs and schema generated and reviewed in one place.

GroupChat

Value proposition & message testing

Sharpen perceived benefits, key messages and proof points with consumer and expert panels.

GroupChat

Campaign concept exploration

Explore creative territories and activation routes with stakeholders before briefing the agency.

AdaptivAgentData Analyst

Monthly brand review

A saved workflow: panels + AI visibility + media spend + social data → a branded review deck, every month.

App Studio

Brief & asset approval hub

Collect campaign briefs, score them against brand guidelines with AI, route for approval.

Commerce Lab

Agent-led purchase simulations

Run shopping-agent journeys across personas and scenarios to see if — and why — your products get shortlisted.

Commerce Lab

Retailer assistant audit

Test how a real retailer's on-site AI assistant presents your brand to shoppers with different needs.

Commerce Lab

Product page & structured data fixes

Friction diagnostics and structured-data audits point to the exact missing spec, review or attribute agents weight most.

Commerce LabBrand Tracker

Consideration-to-conversion gap

Compare where AIs recommend you in general answers vs where shopping agents actually pick you.

Data Analyst

Sales & conversion analytics

Conversational analysis of your e-commerce and CRM data — with charts, statistics and a verifiable trail.

Commerce LabAdaptivAgent

E-commerce roadmap

Consolidate SWOTs and action plans across runs into one prioritised roadmap and stakeholder deck.

GroupChat

Business model exploration

Work on revenue streams, target segments, partners and assumptions with an expert think tank that cites its sources.

GroupChat

Go-to-market & pricing

Define launch strategy and explore perceptions of value, packages and pricing logic.

AdaptivAgent

Competitive intelligence

Benchmarks, press, filings and your own analyses in one knowledge base; agents that keep it current and answer with citations.

AdaptivAgentData Analyst

Board & executive reporting

Recurring workflows that produce decision-ready documents from data, with every number auditable.

Data Analyst

Forecasting & modelling

Train and apply machine-learning models on your datasets; predictions become new datasets you can analyse further.

App Studio

Internal tools in days

Request trackers, review flows and dashboards built from a description — governed, versioned, per-organisation data.

GroupChat

Message & narrative testing

Test messages, arguments and corporate narratives with customers or key stakeholders.

GroupChat

Crisis communication preparation

Prepare messaging and response approaches for sensitive situations with adversarial personas.

Brand Tracker

Reputation in AI answers

Track sentiment and the sources shaping it; catch a narrative drifting in AI answers before it drifts in the press.

GroupChatAdaptivAgent

Content co-creation

Co-create formats and editorial angles with audiences, then produce and adapt the content with your brand steward agent.

AdaptivAgent

Press & social monitoring digests

Scheduled workflows that read, summarise and brief — with sources — every morning.

App Studio

Approval & compliance flows

Tailored apps to review claims, validate copy against guidelines and keep an audit log.

One platform

Every intelligence domain. One governed platform.

Every AdaptivAI application shares the same front door, identity, governance and budget rules. That is what turns a set of intelligences into a platform — and what lets IT, legal and finance say yes.

One sign-in, one hub

A single account and session across every product. Each person sees exactly the applications they are entitled to. Disable a user once — they are out everywhere within a minute.

One console

Users, organisations, subscriptions, which AI models each product may use, model prices, monthly budgets and usage dashboards — for every product, from one screen.

One budget language

Every AI call from every product is recorded with its cost. Organisations get a monthly budget in credits; products enforce it; a discreet counter tells teams where they stand.

Model-agnostic by design

OpenAI, Anthropic, Google, xAI, Mistral and open-weight models behind one metered interface. When a better or cheaper model appears, it is a catalog change — not a rebuild, and never a lock-in.

Intelligences that talk to each other

AdaptivAgent lives inside GroupChat and the Brand Tracker. Data Analyst, the Commerce Lab and App Studio expose their tools through the open Model Context Protocol — usable by our agents or yours.

Any document, any format

PDFs, decks, Word and Excel files, images, audio and video are turned into text the agents can read — charts and visuals described along the way. Just upload the document.

AI models available across the platform
OpenAI GPTAnthropic ClaudeGoogle GeminixAI GrokMistralDeepSeekKimiQwenGLMLlamaOn-device models where privacy demands it
A French company · Founded in Paris in 2023 · Hosted in the European Union
Trust by design

Built for organisations that cannot afford to be careless.

Banks, insurers, luxury houses, media groups and consultancies use AdaptivAI on confidential strategies and data. Security, privacy and traceability are not features we added — they are how the platform is built.

Sovereignty

French company, European platform

AdaptivAI is a French company, designed and operated from Paris. The platform runs on Google Cloud in the European Union, with clear separation between central services and per-organisation data stores. GDPR by default; EU data processing addendums available.

Data ledger

Every number, verifiable

Data Analyst writes every operation to a sealed, hash-chained ledger — who asked, which tool ran, which datasets and versions were touched, what came out. "How was this computed?" always has an answer, and any tampering is detectable.

Confidentiality

Confidential stays confidential

Per-organisation databases. Files move through signed URLs, never through application servers. Encrypted, write-only credentials for connected data sources. Where the use case demands it, sensitive data is masked on the user's device before any public model is called.

Least privilege

Control at every layer

Generated code runs in sandboxes with explicit permissions re-checked server-side. Each API trusts only tokens issued for it. Database queries from agents are validated before they run. Role-based access, per organisation and per user.

Accountability

Everything leaves a trace

A spend ledger for every AI call. Budgets that hold. Sources cited in analyses and reports. Administrators can answer "who, what, which model, how much" for any month — across every product.

Independence

No single vendor

Multi-provider by construction, including open-weight models and local inference. You are never one price change or one policy change away from a problem — and you choose which models each product may use.

GDPR & DPF compliant EU data residency SSO · RBAC · audit log SOC 2 Type II in progress ISO 27001 in progress Private cloud & region-pinned deployments on request
Read the security overview
Clients

Trusted by leading organisations.

AdaptivAI is used by enterprise teams across strategy, marketing, insights, innovation, communication and business operations — in financial services, luxury, media, consulting and market research.

AXA
BNP Paribas
TF1
Chanel
Nestlé
KPMG
Diptyque
Vertone
Harris Toluna
Kantar
Financial services & insuranceLuxury & fashionMedia & entertainmentConsultingMarket researchConsumer goodsRetail & e-commerce
ParisFounded 2023 · French company
42Enterprise clients
2,400+Strategic AI workshops run
100bn+Tokens processed
The team behind AdaptivAI
MM
Mathieu MorgenszternFounder & CEO · prev. Accenture, Publicis, WPP France · Oxford University

Former partner at Accenture and former CEO of WPP in France; led large-scale digital transformation programmes across Europe before founding AdaptivAI.

HF
Henry FavreAssociate Partner & CTO

Software architect leading the technical foundations of AdaptivAI — secure architecture, scalability and industrial-grade codebases built to move from prototype to production.

MM
Marwan MazloumAssociate Partner & Creative Technologist · prev. CANAL+ Group, Sogeti / Capgemini

Combines product imagination, AI expertise and complex software engineering to turn bold ideas into working enterprise products.

CC
Colin CharoyPartner & Customer Success Lead · prev. BNP Paribas Personal Finance, Vertone

20+ years in law, marketing and technology consulting; former head of prospective & innovation at BNP Paribas Personal Finance. Secures clients' AI transformation.

Request a demo

See the platform on your own brands.

A 30-minute live session, tailored to your industry, your brands and your team. We show the intelligence domains most relevant to you with real scenarios from your category. No commitment required.

1 · Discovery call

We learn about your team, workflows and strategic challenges to tailor the session.

2 · Live platform demo

A walkthrough of the market, brand, commerce, data and orchestration intelligences that matter to you — on your use cases.

3 · Pilot proposal

If there is a fit, a scoped pilot with clear success metrics — evaluate before committing.

Prefer email? Write to contact@adaptivai.net.

Book your demo

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